Ping-Pong Diplomacy delivers Sponsor Support

Tinsue and Double Happiness embrace the power of the Peace and Sport Table Tennis Cup Ping Pong Diplomacy

ITTF PRESS RELEASE, Oct 14, 2011: The 2011 Qatar Peace and Sport Table Tennis Cup is set to be a true celebration of the unity sport can offer the world. The unique concept of bringing together players as representatives from countries that have a history of conflict, to form mixed-teams and compete, underlines the value of sport beyond pure competition and provides a powerful statement demonstrating the harmony sport can offer.

This is a concept that has been embraced and supported by Tinsue and Double Happiness, as outlined by Steve Dainton, ITTF Marketing Director:
“Both sponsors are happy to support this kind of initiative. It shows they not only care about the commercial side of sponsorship but also about seeing table tennis used as a way to support peace and harmony throughout the world.”

Organised by the Qatar Tennis Table Association with the support of the Qatar National Olympic Committee, under the leadership of ITTF and the guidance of Peace and Sport, this is an unprecedented sports event that will break political tensions and unite nations in a way that only table tennis can.

Based on ‘Ping-Pong Diplomacy’, the famous event that provided the catalyst for US-China relations back in 1971, the Peace and Sport Table Tennis Cup will use the power and core values of sport as a driving force to promote peace and unity. Onlookers will include key government officials and diplomats from each of the competing nations, fostering political communication and relations at the highest level.

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