By Robert Fawdon, Paris, France: 28 June 2016: International airliner, Air France, has today pledged its support to the Paris 2024 bid for the Olympic and Paralympic Games and will become the official partner of the bid. It was also announced that a selection of Air France planes will display the Paris 2024 logo on 10,0000 flights during the campaign through to the IOC Host City decision in Lima, Peru, in September 2017.
The entire Air France fleet links Europe and the rest of the world with 320 destinations in 114 countries and during 2015 alone Air France carried 89.6 million passengers. During the campaign, the Air France fleet will display the Paris 2024 logo and on various flights including:
* Long-haul Airbus A380 and Boeing 777 flights to Asia, the Americas, Africa and Oceania
* Medium-haul A320 Airbus flights to Europe, Africa and the Middle East
Air France will also run a marketing campaign to endorse the values and culture of French sport and the bid will be promoted in in-flight magazines and in airport lounges worldwide.
Paris 2024 Co-Chairman, Bernard Lapasset, said:
“Millions of international tourists visit Paris each year and we are very proud of our status as a global travel destination that has great cultural, artistic and sporting appeal. Air France is also a global company that conveys the image of France with its international outlook, aspirational values and first-class expertise in business. We are delighted to have the backing of such a prestigious company and I would like to thank Air France for their dedicated support.
“As our bid continues to gather momentum we continue to draw inspiration from the support we are receiving from the French public and businesses across the country. Our aim is to harness the enthusiasm and passion to see the Games come to Paris and ensure we deliver a spectacular festival of sport and Olympism for the whole country.”
CEO of Air France, Frédéric Gagey, said:
“Air France is proud to offer its support to the Paris 2024 bid and it is an honour to be the official airline carrier of the bid and Team France. As an international leader in the airline industry we feel the principles of the Paris 2024 bid mirror our own aspirational values and we are looking forward to promoting the bid through our international network and global hubs.”