Tag: FIFA Marketing Director
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FIFA and adidas extend partnership until 2030
Moscow, Nov 21, 2013: One of the longest and most successful partnerships in modern sports marketing history will continue. Today, FIFA and adidas formally announced an extension of their long-term partnership agreement granting adidas the Official Partner, Supplier and Licensee rights for the FIFA World Cup™ and all FIFA events until 2030. The announcement was…
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Over 86% of assigned tickets in public hands
Zurich – Switzerland, Feb 14, 2013: More than 86 per cent of the 426,343 assigned tickets for the FIFA Confederations Cup have been directly distributed to the general public following the ballot triggered by the first public sales phase. The lottery after the first public sales phase, scrutinized by an official notary, allocated 209,692 tickets…