Engage Sports Media partners with IRB World Rugby ConfEx

Dublin, August 06, 2014: The International Rugby Board has appointed leading sports entertainment media organisation, Engage Sports Media, as official production and distribution partner of the 2014 IRB World Rugby Conference and Exhibition (ConfEx), which takes place in London on November 17-18.

Engage will produce footage from the two-day event at Hilton London Metropole and will record and distribute interviews with key delegates, speakers and panellists in the official media suite.

IRB Head of Communications Dominic Rumbles said: “This year’s IRB ConfEx comes at a crucial time ahead of Rugby World Cup 2015 and the sport’s return to the Olympic Games in Rio in 2016. We are presented with an incredible opportunity to build a truly worldwide following via Engage’s excellent production and distribution services and it will play a key role in helping the IRB to communicate how the Rugby family is working together to grow the game globally.”

Chief Executive of Engage Sports Media Gregg Oldfield said: “We are delighted to be working with the IRB on this exciting project for the second year running, further building our relationship with Rugby’s stakeholders. Our renewed partnership allows us to take more content to Rugby fans around the world – engaging more people with the sport than ever before.”

Engage, whose clients include the Football Association, the Football League, Rajasthan Royals, Kolkata Knight Riders and many more sports rights-holders and brands across Rugby, soccer and cricket, also work with the IRB as the video platform provider across IRB properties and produce their weekly TV and radio magazine shows.

Total Rugby covers a range of content, from competitions such as Rugby World Cup, HSBC Sevens World Series and IRB Junior World Championship to regular behind-the-scenes features and interviews. The show currently airs in 150 territories, reaching more than 500 million viewers through more than 18 networks worldwide.

For further information about the IRB World Rugby Conference and Exhibition, go to: Click Here

About the IRB World Rugby Conference and Exhibition
The IRB World Rugby Conference and Exhibition, taking place on November 17-18, will once again provide a unique environment for the global Rugby community to share knowledge, network and develop relationships. It will feature speeches, workshops, exhibitions and plenary sessions on a host of key themes including, the development and growth of the game and increasing fan engagement via commercial, broadcast and marketing streams. The conference will also provide invaluable networking opportunities with leading figures and decision-makers from across Rugby and the wider world of sport. —- IRB

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