Monaco, Apr 01, 2014: The IAAF is excited to launch its second season of ‘IAAF Inside Athetics’, a new social media video experience hosted by IAAF Athlete Ambassador Ato Boldon.
Beginning today, and exclusive to the IAAF, a new episode will appear on the IAAF World Athletics Club Facebook Page on the first and third Tuesday of every month up to and including 4 November: that’s 15 episodes in total!
Each episode will feature a prominent personality within the sport. In the first episode, the focus of attention is on France’s pole vault phenomenon Renaud Lavillenie.
Episodes two and three will feature Ethiopia’s indoor distance sensation Genzebe Dibaba and USA’s multi-talented, multi-events superstar Ashton Eaton.
As the title suggests, IAAF Inside Athletics will also regularly give an insight into what elite athletes experience during competition, so that fans will get to see what it is like in the call room before the event, how athletes manage stress, deal with the media and doping controls and how they find ways to relax on tour.
Fans will be able to interact and ask questions, either on Facebook or by email to insideathletics@iaaf.org
IAAF Inside Athletics was a huge success during its opening season in 2013, engaging athletics fans across the world, particularly teenagers. Individual episodes were regularly seen by more than 60,000 people and several episodes topped 100,000 viewers.
The IAAF Inside Athletics host Ato Boldon had a distinguished international athletics career which spanned more than a decade.
The Trinidadian won four Olympic medals and four medals at the IAAF World Championships, including gold in the 200m in 1997. He is now a respected television broadcaster, working for TV networks around the world. —- IAAF
Leave a Reply
You must be logged in to post a comment.