Tag: fifa world cup
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FIFA World Cup™ organisers underline sustainability efforts and detail 2014 legacy plans
Sao Paulo, Jan 20, 2015: The first sustainability report of the FIFA World Cup™ based on international standards and the details of the USD 100 million Football Legacy Project were presented today (20 January 2015) at the Arena Corinthians in São Paulo. Based on the lessons learnt from previous World Cups, FIFA developed a comprehensive…
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Third FIFA World Cup™ Trophy Tour by Coca-Cola
Rio de Janeiro, Sept 12, 2013: FIFA and The Coca-Cola Company joined some of the greatest names in Brazilian football history today (Thursday 12 September) to announce the continuation of the highly anticipated FIFA World Cup™ Trophy Tour by Coca-Cola. World football’s greatest prize is set to embark on an extensive 267-day journey, covering 89…